H&M Open Up Their Second Store In Reykjavik With A Third In The Pipeline

A typical queue lining up outside the H&M store in Smáralind Mall in the week of the opening of the first H&M outlet in Reykjavik. mbl.is/Ófeigur

World-known Swedish retail giant H&M have opened up the doors to their second Iceland shop in Kringlan shopping mall in Reykjavik new centre. H&M are also set to open up their third store in Reykjavik, smack-dap in the middle of old city centre, on the new Hafnartorg square which is under construction, although the latest on their plans for this third location is that they are pending, subject to a review. H&M opened their first shop in Iceland at the end of August in Smáralind shopping mall in Kópavogur which, while a suburb of Reykjavik is ideally, as well as geographically located in the midst of Greater Reykjavik Area.

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